42% of SMB and DTC Google Ads spend is lost to broad-match overspend, zero-conversion keywords, and missing tracking tags. Find your exact monthly wasted budget in 60 seconds.
Clicks triggering on irrelevant search queries with zero commercial intent due to unmanaged broad match and missing negative keyword lists.
High-CPC keywords that have accumulated 50+ clicks without generating a single phone call, form submission, or sale.
Google Smart Bidding algorithm is bidding blindly or optimizing for low-value page views due to unverified conversion tracking.
Slow mobile landing page increases bounce rate and lowers Quality Score, forcing you to pay 25–40% higher CPC for the exact same rank.